Social Media is a powerful tool to promote your organization. As a nonprofit, it is important to create sustainable social media program that allows you to reach out to their communities, and build awareness for the cause.
with all social media tools at their disposal, sometimes the beginning is the hardest part. Below are six elements to focus on what you start building your social media campaign.
1 Use your blog to tell the story
Imagine your very own blog as a virtual publisher. Tell your story and share their cause through information, but authentic blogu.Blog is a wonderful way to use words, images and multimedia to present their initiative for an expanded audience, and demonstrate the impact you have on your community.
2 be available
Make it easy for visitors to find and share your content. Here are three tools that we use.
• Embed "Share this" function on content heavy sites such as blogs, press release page and events page.
• Introduce a social media "follow" button in each page of your site. We suggest that you have "followed by" buttons above the road on each page.
• provide your visitors the opportunity to sign up for your RSS feed updates. You can use third-party provider RSS feed via RSS to e-mail options such as Feedburner or Feedblitz.
3 Facebook is your friend
44% of online sharing going on on Facebook. Humans are creatures who feed off emotion, and as such they want to share content with your friends that evoke feelings. No other infrastructure on the planet evokes more emotion then the non-profit. Non-profits must have a Facebook presence. Spend 15 minutes a day updating the site and commenting on other sites. This will help to show more of his supporters News Feed.
people could be looking at your site daily, but they do not see their news when they log on to Facebook. Creating Facebook groups, events, or use Facebook ads are also great ways to spread their message.
4 Give credit where credit is due
Take pictures of events, fundraisers, etc. and post them on Facebook. Tag volunteers, participants, fans, etc., thanking them for all their hard work and assistance. It will interest his friends watching their good work and draw attention to their cause.
5 Where are you Tweeps On?
5 Where were you on Tweeps? ...
Tweet day. If your tweet is important to end your tweet with "Please RT!" but not excessive! In addition to tweeting also begin discussions about the hash marks. Assign hash marks for each event or campaign. When you use a hash tag that will show up in Twitter search and get more exposure for your purposes.
Tweet day. If your tweet is important to end your tweet with "Please RT!" but not excessive! In addition to tweeting also begin discussions about the hash marks. Assign hash marks for each event or campaign. When you use a hash tag that will show up in Twitter search and get more exposure for your purposes. ...